We’re really excited about a new project we’re working with a startup called Cartegram: An on/offline global scavenger hunt game that requires the use of Instagram along with a booklet and biodegradable stickers. Here’s a video overview about how it works —> http://bit.ly/1k94i5z
Players explore a specific geography marking objects that meet the loose criteria of challenges prescribed in the Cartegram notebooks that can be customized/branded to your company/organizations specifications.
Snapchat, Tumblr and Pinterest ‘have the potential to change the way the industry thinks about real-time marketing,’
said Kevin Lange, Starcom MediaVest Group’s svp of social.
#FBF: ONE MEDIA MARKETING Founder Ray Dennis age 3 with his grandparents on their almond farm in NorCal. Ray is a 4th generation entrepreneur who was inspired by his grandparents, uncle, father and other relatives to become an entrepreneur as well ass encourage and help others with their businesses.
Bitly Insights Into LeBron’s Announcement
On Friday, July 11, LeBron James announced his return to the Cleveland Cavaliers with this tweet:— LeBron James (@KingJames)July 11, 2014
Since #KingJames made his announcement on Friday, we’ve seen an incredible amount of traffic around this Bitlink. Here are some of the key insights we saw:
Higher education is the most important investment you can make in your future. But it’s also never been more expensive. That’s why President Obama has pushed for historic investments to make college more affordable.
It’s also why we’re so excited to announce that President Obama will hold his first-ever Tumblr Q&A on Tuesday on education and college affordability — moderated by Tumblr’s founder/CEO David Karp. Here. At the White House.
Tuesday, June 10th. President Obama. Tumblr. Here at the White House. IRL.
When entering a credit card number into a form online to, for example, make a purchase, Safari already allowed users to quickly select credit cards stored in its Passwords & AutoFill settings. You can still do that, but in iOS 8 you’ll now also have the option to select “Scan Credit Card” and snap a picture of the card. Apple then uses optical character recognition of sorts to input the number into the text field in Safari. There’s also a way to scan and save cards using the camera directly from within the Passwords & AutoFill settings.
Another subtle, but potentially huge feature. Entering credit card numbers, especially on a phone’s small screen, remains a huge pain in the ass. Some services use this pretty basic OCR to make the process easier, but doing it at a system-wide level will be much more powerful.
#TBT: we co-produced an event for GM back in the day with one of their AOR called ‘Stars & GM Cars’ hosted by Tracee Ellis Ross. ‘Pimp My Ride’ was at it’s peak so needless to say it was pretty cool when Xbit pull up to to our ‘blue carpet’ in his custom Hummer.
My company, ONE MEDIA MARKETING was responsible for concept development, turnkey event production, talent, celebrity outreach and PR.